Thousands receive safe driving message

The Safe Drive Stay Alive team. NNL-151127-152519001
The Safe Drive Stay Alive team. NNL-151127-152519001

A theatre project which looks at the impact of a road traffic collision has had a successful 10th anniversary year.

Safe Drive Stay Alive (SDSA) visits schools across Thames Valley and Hampshire and has educated 147,500 young drivers since 2006.

The production includes a filmed scenario which shows a group of young people on a night out whose car is involved in a collision. Members of the emergency services that are featured in the film then step out onto the stage, and the event concludes with testimonies from victims of real road traffic crashes.

Road safety Sgt Chris Appleby said: “This year’s SDSA roadshows were the best so far during the 10 years for which the campaign has been running.

“What really makes it work so well is that we have real people, whose lives have been affected by real tragedy, talking about their experiences and their views. This has a lasting impact on the young people watching the show, which helps to deliver the message around SDSA in the most effective way.

“The show has been experienced by record numbers of young people – over 22,500 – who attended a record number of shows across Hampshire and Thames Valley.

“Every year we have listened to feedback from those who watched the shows to keep improving it, and to ensure the message being delivered better and better. Having seen the reactions of those at the shows, I’m confident that the themes presented will have a lasting impact and will help to make the roads throughout Hampshire and Thames Valley safer for all concerned.”

SDSA is run by Thames Valley Police and Hampshire Constabulary, with the assistance from the ambulance services, NHS Trusts, hospital accident and emergency staff, fire and rescue services and local council road safety officers.