A Banbury-based charity has launched a Christmas jumper competition, encouraging people to save money and the planet.
According to new research from Love Your Clothes, UK consumers are likely to spend more than £300 million on Christmas jumpers this year.
More than 10 million people are likely to buy a Christmas jumper and 40 per cent of these will be worn just once or twice this festive season.
The clothing industry has the fifth biggest environmental footprint of any UK industry.
Love Your Clothes is launching a 12 Jumpers of Christmas competition, to inspire people to upcycle a pre-loved jumper instead of buying a new one.
Those who are not handy with a needle are encouraged to consider buying a second-hand Christmas jumper, or swapping and sharing last year’s with friends and family instead.
To encourage budding stylists, there are tips and tutorials on the campaign website, and the top 12 creations will be announcedin December.
The best design will win a Janome sewing machine, with runners-up receiving subscriptions to Simply Sewing and Reloved magazines.
To enter, people need to decorate a jumper or cardigan they already have, or a second-hand one, with a creative Christmas theme.
Jumpers can be for adults or children. They also need to be washable and designed so that the decorations can be easily removed after wearing, so they can continue to be used after Christmas.
The designs will be judged by the Love Your Clothes team based on creativity, what inspired the design, technique and materials. Extra points are available for incorporating re-used materials.
For details, see http://loveyourclothes.org.uk/12jumpers/