Bus passengers can now enjoy a gold service in Banbury

Banbury deputy mayor Cllr Gordon Ross cuts the ribbon to mark the launch of the new Stagecoach S4 service between Oxford and Banbury. He is pictured with 'Stagecoach's managing director Martin Sutton. Picture by Professional Images/@ProfImages. NNL-150917-101356001
Banbury deputy mayor Cllr Gordon Ross cuts the ribbon to mark the launch of the new Stagecoach S4 service between Oxford and Banbury. He is pictured with 'Stagecoach's managing director Martin Sutton. Picture by Professional Images/@ProfImages. NNL-150917-101356001

Passengers travelling between Oxford and Banbury will now be able to travel in style as Stagecoach in Oxfordshire has officially launched its latest fleet of luxury Gold buses.

The company’s £850,000 investment means travellers using the S4 bus route, which passes through Adderbury, Deddington and Kidlington, will be treated to a five-star luxury service as they enjoy the comfort of hand stitched Italian leather high back seats, increased legroom and free WiFi.

Martin Sutton, managing director of Stagecoach in Oxfordshire, was in Banbury on Wednesday as part of the launch.

He said: “Our Gold buses have been designed with our customers’ needs in mind. We appreciate that on significant journeys, such as the Banbury to Oxford service, our customers value the use of free WiFi and welcome greater comfort and luxury.

“As part of our Gold service we ensure each one of our drivers is trained to provide a five-star customer service experience. We also ensure each driver is a regular on the route. This provides customers with a consistent level of service with drivers who are extremely knowledgeable in the area.

Each one of the single decker Stagecoach Gold buses, is built with a Euro 6 environmentally friendly engine designed to cut exhaust emissions.

The fleet also runs on a greener mix of 30 per cent recycled biofuel and 70 per cent standard diesel and the latest launch of Stagecoach Gold buses is the fifth fleet of its kind to be introduced in Oxfordshire.

The S4 joins other gold services in the region currently in operation from, Chipping Norton, Bicester, Carterton, Witney and Swindon.

There will be five brand new Stagecoach Gold buses in operation along the S4 route providing an hourly service, seven days a week to Oxford and half hourly links between Deddington and Banbury.

To celebrate the launch of the new Gold buses, Stagecoach is offering passengers the chance to win £100 every week in a month-long golden ticket competition.

Over the next four weeks an S4 driver will be handing out a weekly golden ticket to a passenger who boards at a particular time, on a specified day.

There will be four winners in total and each ticket holder will be entitled to £100 cash and a Stagecoach Megarider Gold seven-day pass.

Mr Sutton added: “The launches of our other Gold routes in regions across Oxfordshire have encouraged more people to use our buses so we’re delighted to bring the offer to customers travelling between Banbury and Oxford.”

For more information visit www.stagecoachbus.com/oxfordshire