Banbury golf business aims for global growth after teeing off strategic partnership

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Banbury-based PlayMoreGolf, the leading online golf membership platform, is setting its sights on global expansion.

Chief Executive Alastair Sinclair signalled company’s worldwide ambitions as he announced a strategic partnership to support international expansion with the adoption of Zest.Golf as a booking facilitator.

The partnership will enable PlayMoreGolf, which is based at the Bloxham Mill Business Centre, to access new markets and offer its flexible membership model to more golfers around the world. Zest.Golf will assist PlayMoreGolf in connecting with golf courses and managing the availability and pricing of tee times.

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Zest.Golf will also benefit from the increased exposure and demand generated by PlayMoreGolf's growing customer base.

GOING GLOBAL: PlayMoreGolf CEO Alastair SinclairGOING GLOBAL: PlayMoreGolf CEO Alastair Sinclair
GOING GLOBAL: PlayMoreGolf CEO Alastair Sinclair

Both parties share a vision of making golf more accessible, affordable, and enjoyable for everyone. By combining their expertise and technology, they aim to create a seamless and satisfying experience for golfers and golf courses alike.

Alastair Sinclair, CEO of PlayMoreGolf, said: "We are delighted to partner with Zest.Golf, a company that shares our passion for innovation and customer service.

“This partnership will allow us to expand our reach and offer our unique membership solution to more golfers across the globe.

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“We believe that Zest.Golf's channel manager is the best in the market and will help us to streamline our booking process and enhance our relationship with golf courses."

Oliver Dury, CEO of Zest.Golf, added: "We are very excited to work with PlayMoreGolf, a company that has revolutionised the golf membership market.

“This partnership will enable us to showcase our channel manager to more golf courses and demonstrate how it can increase their revenue and efficiency.

“We look forward to collaborating with PlayMoreGolf and supporting their international growth."

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